RB Avari Enterprises was incorporated in the year 1968 with the goal of achieving revolution in the area of agriculture by increasing the quantity and improving the quality of Crop Protection Products being used in Pakistan. Over the years RBAE has introduced the products of a number of multinational companies such as Chevron, Hoescht (now known as Bayer), DuPont, Tomen and Nihon Noyaku to the Pakistan market. With RBAE positive marketing efforts some of these companies have established their own setups in Pakistan.